
No fluff. Just Results.
Marketing Oversight. Strategic Intelligence. Unbiased Clarity.
We help businesses make smarter marketing decisions.
What We Do
Gray Owl Group is a strategy-first firm focused on two things:
🧠 Bubo™ AI Enablement – Helping teams adopt AI tools with clarity, control, and confidence.
📊 Marketing Intelligence Oversight – Delivering KPI-driven strategy, vendor accountability, and unbiased performance insights.
We don’t run ads. We don’t design campaigns.
We focus on strategy, data, and decision-making — so your marketing delivers.
💡 FEATURED: BUBO™
AI enablement for real businesses.
Our human-centered system helps teams integrate AI tools, build workflows, and work smarter — not harder.
Workshops, Tools, and Strategic Support
Navigator, Advisory, and Custom Programs


📈 FEATURED: MARKETING INTELLIGENCE
We sit between your vendors, agencies, and internal team — and make sure the math adds up.
KPI Tracking & Attribution Models
Vendor Performance Reviews
Budget Strategy & Data Oversight
Let's Talk
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Get In Touch
We’d love to hear from you — whether you’re exploring AI, want a second opinion on your marketing data, or just curious what we do differently.