Privacy Policy

Gray Owl Group Privacy Policy

Last updated: October 2025

Introduction

Gray Owl Group LLC (“we,” “us,” “our”) is committed to protecting the privacy and security of the visitors and users (“you,” “your”) of our website (the “Site”) and the services we provide. This Privacy Policy describes how we collect, use, disclose, and protect your personal data, including when you contact us, subscribe to communications, or use our forms.

By using our Site or providing information to us, you accept the practices described in this policy.


1. Information We Collect

We collect different types of information depending on your interactions with us. This may include:

1.1 Voluntarily Provided Information

  • Contact details: name, email address, phone number, organization name, address.

  • Messages / correspondence: any text you send us via web forms, email, or SMS (via Ooma).

  • Form responses: data submitted through contact forms, intake forms, surveys, etc.

1.2 Automatically Collected Information

  • Usage data: IP address, browser type, pages visited, referring/exit pages, time stamps, device type, region, and other analytics.

  • Cookies & tracking technologies: We and third-party services set cookies, web beacons, and similar technologies to gather site usage data, for analytics, personalization, and marketing.

1.3 Communications by Text / Phone

If you communicate with us via text (Ooma) or phone, we may collect your phone number, call logs, and message contents for purposes of responding, tracking communications, or record-keeping.


2. Use of Data

We use your information for the following purposes:

  • To respond to your inquiries or communications

  • To send you marketing or informational emails (with your consent or as permitted by law)

  • To provide, operate, maintain, and improve our Site and services

  • To analyze trends, monitor usage, and gather analytics

  • To personalize content, offers, and communications

  • To comply with legal obligations

  • To prevent abuse, fraud, or unauthorized access


3. Sharing & Disclosure

We will not sell your personal data. We may share it with:

  • Service providers / subcontractors: e.g. ActiveCampaign (email marketing), Ooma (text / communications), hosting providers, analytics services, form processing, etc.

  • Legal / compliance requirements: when required by law or in response to legal processes (court orders, subpoenas)

  • Business transactions: if we merge, sell, or transfer our assets, user data may be transferred (with commitments to privacy)

  • Professional advisors: lawyers, accountants, etc., bound to confidentiality

In all cases, we require that such third parties handle your data in a manner consistent with this Policy and applicable law.


4. Cookies & Tracking

4.1 Types of Cookies We Use

  • Essential cookies: necessary for basic site functionality

  • Performance/analytics cookies: to analyze site usage (e.g. Google Analytics, etc.)

  • Functional cookies: to remember preferences or login status

  • Marketing cookies: to serve relevant advertisements or retargeting

You can manage or disable cookies via your browser settings or opt-out tools, though disabling certain cookies may degrade site experience.


5. Communications & Marketing

  • We will send you marketing or informational emails only if you have opted in or as permissible under law (e.g. legitimate interest).

  • You may unsubscribe from marketing emails at any time via a link in the email or by contacting us.

  • For SMS / texting: we will only send messages if you opt in, and you may opt out at any time by replying with a keyword (e.g. “STOP”) or contacting us.


6. Data Retention

  • We retain your personal information only as long as necessary to fulfill the purposes above, or as required by law.

  • If you request deletion of your data, we will remove or anonymize it, unless we have a lawful basis to retain it (e.g. legal obligation, fraud prevention, recordkeeping).


7. Security

  • We implement reasonable technical and organizational measures to protect your data (encryption, access controls, secure servers).

  • However, no method of transmission or storage is 100% secure. We cannot guarantee absolute security.


8. Your Rights

Depending on your location, you may have rights such as:

  • Access, correction, or deletion of your personal data

  • Objecting to processing or requesting restriction

  • Data portability (to another service)

  • Withdrawing consent (for processing based on consent)

  • Filing complaints with regulatory authorities

To exercise these rights, contact us at the email below.


9. Children

Our services are not directed to children under 13, and we do not knowingly collect data from them. If we discover such collection, we will take steps to delete it.


10. International Transfers

If you are outside the U.S., your data may be transferred to and processed in the United States. We will protect your information in accordance with this Policy and relevant safeguards (e.g. standard contractual clauses where required).


11. Changes to This Policy

We may update this policy from time to time. The “Last updated” date above will reflect when changes are made.

We encourage you to revisit this page to stay informed.


12. Contact Information

Gray Owl Group

Email: he***@**********up.com

Address: 425 North Pine Street, Suite CO1, Burlington, WI 53105

Phone: (262) 725-1062

If you have questions about this policy or your data, you may contact us at the email above.